by aaron | Jan 11, 2019 | Crisis Communications
The brand crisis “One dead after Southwest plane engine blows; woman nearly sucked out(AP, 2018)” This was the headline that came out from the Associated Press on the morning of April 17, 2018. As the story unfolded, it became clear that a Southwest Airlines 737 had a...
by aaron | Dec 21, 2018 | Crisis Communications, Public Relations
Despite what most think, pharmaceutical companies don’t enter the industry with profit as the motive. In fact, research and development for pharmaceuticals come with a rather hefty price tag. Going further, there is even less financial incentive to develop therapies...
by aaron | Dec 20, 2018 | Crisis Communications
Founded in 2003, the Wounded Warrior Project is a non-profit with the mission of “Honoring and empowering wounded warriors(Wounded Warrior Project, 2017)”. They accomplish this through providing community activism, outreach, and counseling for veterans injured during...
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